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What price for last year's gear?

post #1 of 21
Thread Starter 
So, looking at a pair of skis from last season's model year. Retailer has them marked down @40% off from MSRP. I think he is pricing them too high, but I will certainly admit to being a bit of cheapskate from time to time. Just seems to me that this year's gear is already getting marked down 25 - 30% in the pre-season sales (again from MSRP). I'm thinking that last year's gear should be at least 50% off by now.

Wondering what the Bear's experience has been and if I'm in the ball park here. Would you expect last season's gear to be marked to 50% off for this season? Not asking what you would pay (seems like everyone on this forum 'cept me gets pro deals and buys at cost ), just what you have seen and what you expect to see for prices on older gear.
post #2 of 21
It really depends on what the gear actually is. If it's a ski that was/is extremely popular, don't expect to see it below %40. There are plenty of skis from two seasons ago that are still selling for only %40 of what they initially went for. So, it really depends on the gear (i.e. if you were to find a pair of 2005/2006 Mantra, I guarantee they'd still be close to full price since that was a hot ski and is hard to find).

Additionally, if it's something you really want, call around and get some other quotes and then go back to the dealer and see if they'll match the prices you found.
post #3 of 21
That really depends on what the model is. Normal discount for last year's gear is 50% or more but for skis that sold out in most places like the Volkl Gotamas or Mantras you'd be lucky to find them at 40% off.
post #4 of 21
You can do some comparative shopping online to see what prices are at ebay and others.
post #5 of 21
Since most retailers don't have 50% margin on many skis (if any) I would find it pretty rare to find one at much more than 40%. Even closeout buy made during the summer usually don't give the retailers room to mark the skis much more than 50% off. But again, it depends on the ski.
post #6 of 21
Most retailers don't have 50% margin on skis? Really? Based on what I've seen in clearance sales, I would have thought the margin more like 200-300% or more. Example: 04-05 Fischer RC4 WC RC - MSRP was $895 (IIRC). I bought them from a retailer for $295 in April 2005. I've seen $700 skis selling for well under $100. It's possible they're taking a loss just to dump the long lengths or stock that just won't sell, but the Fischer's defy that logic. The next year's skis were not even out yet and they cut them by almost 1/3. This was not an internet-only operation, but a real B&M store.:
post #7 of 21
FWIW last year I bought the previous years Fischer RX-9 for %40 off (the deal in the post above was sensational). This seemed reasonable. Also, if it's the ski you want I wouldn't worry about an extra 10%, just get it and enjoy.

Also, this is just me, I have a really fine store I deal with and don't try to beat them down. They treat me fairly and I try to do the same. It's great having a place that I can trust and depend on.

Ken
post #8 of 21
I run a ski shop and I will admit that while some skis have a ridiculous markup, there are just as many that don't have much at all. And you have to realize that if a retailer sells his skis for his cost, he not only doesn't make money, he doesn't even cover his fixed costs (rent for the shop, payroll, etc).

Basically, a retailer has to sell a ski at 30% above his cost just to break even. If he is selling them below this, usually it's just to get rid of something to make room for a ski that will sell better.

And if you're going to go online, just remember what that does to the shops in the long run. An online site has virtually no overhead or fixed costs, certainly not compared to a shop, so they can charge less. Nice for the consumer, but not for shops. There's a reason so many shops have either gone out of business or had to sell to a large company just to stay in business.

If everybody buys everything online just cause it's cheaper, that's fine; just keep in mind you're putting the shops out of business, which means that if you want to go look at that new ski before you buy it, too bad. No shops means you can't go get advice, information, recommendations, or help from live people, all you can do is email the tech support people at the website.

And as KenE said above, if you have a shop that you like and they treat you well, that's more than worth the extra 10 or 15% you might pay over an online site, and it does make a difference. For customers that come into my shop regularly, send their friends in and are generally good customers, I've been known to spend the better part of a day finding them something they want or finding something that might work better for them, and I always give them the best price I can. And they understand that I have to stay in business too.

Just some thoughts to keep in mind
post #9 of 21
I walked into a store in Salt Lake City that had a wall of top end skis two weeks from the end of the season and they had 50% on every pair. That is the best deal you will usually ever find on year old skis, but the supply was limited and you may not find the length you want. After that they may go down farther if the shop just wants to dump them, but 50% is pretty much their cost.
post #10 of 21
Quote:
Originally Posted by bjohansson View Post
Most retailers don't have 50% margin on skis? Really? Based on what I've seen in clearance sales, I would have thought the margin more like 200-300% or more. Example: 04-05 Fischer RC4 WC RC - MSRP was $895 (IIRC). I bought them from a retailer for $295 in April 2005. I've seen $700 skis selling for well under $100. It's possible they're taking a loss just to dump the long lengths or stock that just won't sell, but the Fischer's defy that logic. The next year's skis were not even out yet and they cut them by almost 1/3. This was not an internet-only operation, but a real B&M store.:

Maybe since they were race skis, they were blown out cheap by the distributor (race skis go "obsolete" every spring). Race skis don't sell that well. Otherwise, you would see retailiers carrying them, but hardly any have race skis anymore. Or, the dealer had excess stock that wasn't moving, and just had to get it out of the store. Unfortunate for the dealer, but it happens. I had the WC RC for 2 seasons, and sold, what, 2 pair at street price? The rest went away at a big discount. Now, I don't stock them. At best, margin on new skis at full street price is 50%, but that isn't true with many of the bigger brands: there, you are looking at 40-45%. You might see them on Ebay for cheap, but that is usually some liquidator who bought 2000 pairs for $.20 on the dollar.
post #11 of 21
I have posted here another example. End of the year closeouts. Manufacturers will close out product they know is going to be discontinued for 40 off of cost. One of the reasons you say M:EX's for $217.00 last year. Even though teh M:EX was in the line for 06 with new graphics, it was basicly a gonner of a ski. Atomic blew out the 05's real cheap. If a shop had bought the 05 at the beginning of the season he probably paid well over 300 wholesale, how is he going to compete with SAC selling them for 217?
post #12 of 21
"Pro Deals" are not what they are cracked up to be unless you are a "top gun" or and SSD.

Just don't want you to get depressed over nothing ...
post #13 of 21
What are you talking about Yuki? I didn't see anyone asking about pro deals...
post #14 of 21
Quote:
Originally Posted by Tag View Post
...Wondering what the Bear's experience has been and if I'm in the ball park here. Would you expect last season's gear to be marked to 50% off for this season? Not asking what you would pay (seems like everyone on this forum 'cept me gets pro deals and buys at cost ), just what you have seen and what you expect to see for prices on older gear.
Quote:
Originally Posted by climbinjunkie View Post
What are you talking about Yuki? I didn't see anyone asking about pro deals...
See opening post
post #15 of 21
ANYONE can get Pro-Form prices.

Quit your career job, get a ski school job. Easy and you'll save $$$.

You just have to accept a job that requires you to be 'at work' but only get PAID when you teach. Work 8hrs, paid for 3hrs it's a fun life, and remember your saving money!!!

Seriously, you can DO IT.
post #16 of 21
Quote:
Originally Posted by dawgcatching View Post
Maybe since they were race skis, they were blown out cheap by the distributor (race skis go "obsolete" every spring). Race skis don't sell that well. Otherwise, you would see retailiers carrying them, but hardly any have race skis anymore. Or, the dealer had excess stock that wasn't moving, and just had to get it out of the store.
Thanks Dawg (and others) for the education...I had heard rumors that markup on some skis was 800% but that seemed a little farfetched. I'm pretty sure the WC RC's didn't change except for the topsheet since I bought them (mine came with the non-pre-drilled plate). They're not obsolete for me...maybe I'm obsolete .

Amazing how things change over time. Think back 10-15 years ago...what was the hottest selling ski out there? Racing skis. Now, they can't sell them except to old fools like me.
post #17 of 21
Quote:
Originally Posted by bjohansson View Post
Most retailers don't have 50% margin on skis? Really? Based on what I've seen in clearance sales, I would have thought the margin more like 200-300% or more. Example: 04-05 Fischer RC4 WC RC - MSRP was $895 (IIRC). I bought them from a retailer for $295 in April 2005. I've seen $700 skis selling for well under $100. It's possible they're taking a loss just to dump the long lengths or stock that just won't sell, but the Fischer's defy that logic. The next year's skis were not even out yet and they cut them by almost 1/3. This was not an internet-only operation, but a real B&M store.:
believe me ski shops take a loss alot of the time to liquidate assets. if a ski doesnt sell a shop must get something out of it even if they take a loss they still get some cash out of an investment. they will loose in the end but make up margin on softgoods.
post #18 of 21
If you want the real "pro-deal" price don't teach get a shop job. The companies give ski shop employees the best markdown because those are the guys selling the goods. Shop employees usually get another 10-20% of on mountain pro form pricing.

As far a ski margin, keep in mind that when the manufacturers have an over production of a model they need to sell it so they offer it to retailers at insanely low costs. That's where you will usually see some of the best deals. As for race skis the manufacturers really offer blow outs towards the end of the season because they rarely sell what they make and they need to get something.
post #19 of 21
Quote:
Originally Posted by dawgcatching View Post
Maybe since they were race skis, they were blown out cheap by the distributor (race skis go "obsolete" every spring). Race skis don't sell that well. Otherwise, you would see retailiers carrying them, but hardly any have race skis anymore. Or, the dealer had excess stock that wasn't moving, and just had to get it out of the store. Unfortunate for the dealer, but it happens. I had the WC RC for 2 seasons, and sold, what, 2 pair at street price? The rest went away at a big discount. Now, I don't stock them. At best, margin on new skis at full street price is 50%, but that isn't true with many of the bigger brands: there, you are looking at 40-45%. You might see them on Ebay for cheap, but that is usually some liquidator who bought 2000 pairs for $.20 on the dollar.
What is "street price", 300 off MSRP?
post #20 of 21
DAMN!

I would have jumped on M:EX's for $217...all I'm finding for '04's is $500!

post #21 of 21
Just picked up a second brand new pr of atomic SX 10's w/Neox412 bindings for $299 in Sept .

Bought my first pr in 05 for $565 on the net which was a really good deal then compared to MSRP ( way better than 50% then ) --this latest deal was unreal
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