Originally Posted by extremecarver
Wonder why noone is talking bout it - is this old news?
Actually, it's not even on the skiracing.com website yet.
From Head's Standpoint:
Notwithstanding the naysayers, it's a big coup for Head. Of course, I have no idea what they're paying him, but so long as it's not out of line, it seems like a no-brainer from Head's standpoint.
Miller is a higher profile name in WC racing than Head is.
From Miller's Standpoint:
It seems a little harder to explain. His move to Atomic two years ago was immediately followed by suddenly improved results, particularly in the speed events, where the ski and associated technical support make a big difference. I don't think anyone has had a similar experience with Head (Lalive did get the one podium, though her other results this year were sort of lackluster by her standards). Plus, he's presumably going to change boots, which is not a minor consideration.
Some possible thoughts:
- Money. I don't think Atomic dumped him. That would be stupid ... he's still a contender for globes, and multiple medals at the World Championships: the medal/globe count is a prime Atomic advertising technique. Indeed, he's really better now than he was when Atomic signed him, or at least just as good.
It's possible Atomic wanted to renew him on less pricey terms. Note that his deal with Atomic was announced as a two-year deal, so yes, it is now up for renewal. It's also possible that Atomic was willing to renew at the same or a similar price, but Head outbid them. As people pointed out, there's a tad bit of inconsistency there with Bode's stated lack of interest in money ....
- Status/Attention. Bode has always been sensitive to his status with the manufacturer. He apparently was irked that Fischer considered Von Gruenigen "the guy," and not him. Presumably there's a perception on his party -- and probably a reality -- that Raich is now "the guy" at Atomic. Bode will definitely be Head's big name. This isn't entirely an emotional issue, as the top dog gets the best skis and the best support.
- Renewal. Bode is acting like he's at some sort of a turning point, e.g. the statements about trying to develop a new motivation by going for a complete mixed set of globes.* Going to a new ski is consistent with that. If you look at it that way, the switch is a good thing for those who have hopes for Bode's future performance.
- Contrariness. He changes brands every time a deal is up. That's just what he does. Because he wants to, and he can.
*Incidentally, the FIS has made that more interesting, as they will apparently award a super-combined discipline globe next year. This actually kind of plays to Bode, since the ones he's looking for are DH, SL and (now) the super-combined (for combination DH and SL).