TV ads for Lipitor cholesterol lowering medicine: is it just me or do these ads seem to also strike a cord with many of you? First there was the lap swimmer dude with female fan club, then lady surfer, then old school skier, now George W. type of cross country biker. They seem to have many active aging boomer recreational pursuits covered. I don't take a cholesterol lowering prescription. Although my total cholesterol number borders on the "high" side, my risk factors are low. Every time I see one of those ads it's like someone is nudging me in the ribs about keeping an eye on my cholesterol - yikes.
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8/26/05 at 1:40pm