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Advice needed on ski goggles - basically what is your number one MUST HAVE? - Page 2

post #31 of 47
Thread Starter 

Thank you so much for your input.

post #32 of 47

Did anyone follow the link James provided in one of his first posts in this thread?

 

https://www.amazon.com/Snowmobile-Snowboard-Detachable-Spherical-Professional/dp/B019JXTW5C/ref=sr_1_5?s=outdoor-recreation&ie=UTF8&qid=1471268044&sr=1-5&keywords=ski+goggles

 

It seems like text was written by aliens or someone who does not have good understanding of ski goggles. Or is it just a bad translation?

 

  • Prevent cold stimulation of the eyes
  • Can block the strong winds, snow grains and a variety of light to prevent UV on the eye burns
  • No metal accessories, protective and safer
  • Adjustable elastic band, suitable for a variety of face needs, more humane
post #33 of 47
Quote:
Originally Posted by JamesLProa View Post
 

And to answer your question, I want to bring quality to the market. Look, skiing goggles are no scientific jump, lens and plastic.

 

Now I could charge 200 bucks a pair, and guess what? I would get it. All. Day. Long. Premium pricing is awesome on American buyers!

 

You kidding me???? Take a look around. Smith??? LOLOLOL, where do you think they are made???? I know the Chinese manufacturer that makes them, I can "rebrand" those and sell them, and for much cheaper. But you need to know people and have the money, and not just 50 grand, much much more.

 

So anyway, TRUTH: Most Americans associate product price with quality.

 

So next time you think your getting the cream of the crop, chances are unless its a hand made Rolls Royce, you'r not.  :)  

 

Smith is made in China, lenses cost about 15 bucks, my cost, depending, may vary a few bucks for polarized, or a different material.

 

Trust me, I have seen stuff made for pennies on the dollar that 100 times better than the "premium product" that basically charges you an arm and a leg, so they can market and pay people off.

 

You have zero idea, I wish it was better known!!!!!

 

Sounds to me like the people YOU need to know are not here and you might already have the contacts that you need. Still it sounds risky to me and your assessment of the US market, if correct means you likely won't make it due to a lack of brand awareness.

 

One other thing: You are not the smartest guy in the room.

post #34 of 47
Quote:
Originally Posted by sibhusky View Post

Hey, if I get a $150 quality goggle for $60 bucks, I'm happy. From what I've seen with goggles, there's zero relationship between what works for me and the price.

And this explains it:
Quote:
Originally Posted by JamesLProa View Post

I would agree with you, but if you had any idea of how global trade and pricing works you would crap your pants.

Snip

Fact is, 98% of the crap you even THINK about wearing comes from China, and news flash, NO, just because they sell for "premium pricing" doesnt make it a "premium product", just go and ask real audio enthusiasts about Beats By Dr Dre, they are pretty awful BUT people see the price, they see Dr Dre and all his "boys" wearing them, and guess what? They are the hottest out right now, and guess what even further, there was already headphones out, AND there were so many, it seemed pointless huh?

Snip

No matter what these are coming to market and no matter what, yes, the money will be made. But I want to do it right, not like everyone else that brings crap to the market and throws crap at the wall to see if it will stick.

So the feedback I got was great, perhaps the market for "pro" goggles is a lot smaller than "non pro" goggles, which is great for us! 

Again, look at where your gear was made and ask yourself "Self, how much did these REALLY cost to make" 
post #35 of 47
Quote:
Originally Posted by DanoT View Post
 

 

Sounds to me like the people YOU need to know are not here and you might already have the contacts that you need. Still it sounds risky to me and your assessment of the US market, if correct means you likely won't make it due to a lack of brand awareness.

 

One other thing: You are not the smartest guy in the room.


It's cute that he thinks that no one here has an understanding of business despite the fact that a significant portion of our regular users are business owners.

 

OP if you truly know Smith's manufacturer and they are willing to give you the EXACT same goggle then either something illegal is going on or Smith needs to fire their contracting office. Knowing people is not  equal to access and if you think that manufacturing cost is the only thing that goes into the pricing of the goggle then you are woefully underprepared for this venture.  Can premium pricing be used to influence consumers? Sure thing. It's a great pricing strategy, if the marketing campaign is there to support it but they still aren't making profit margins in the 1000%s as you seem to be implying.

 

Have accounted for the total per unit price to include, manufacturing, shipping, marketing, advertising(it's not the same as marketing), general overhead (salaries, heating, A/C, lawyers for writing contracts, ect.)? How are you going to sell your product, only online or in stores as well? How are you going to convince a shop to drop a brand they are currently carrying to take your new brand? How much are you going to let the brick and mortar store market up your goggles, they have to make a profit as well.   

 

OP if your utilizing the same manufacture and getting the same goggles how are you not bringing the same "crap to market" as everyone else?

 

I'm not being antagonistic simply asking the questions any investor would want to know. I pitched an idea to investors who have said there is definitely a market for x product but your business model isn't quite right (still working on trying to solve that problem). The best piece of advice I have been given so far is "Everything you think you know is wrong." Business models almost never stay as they were intended, you have to pivot when your realize that your product isn't quite what consumers want or they are using your product in a different way then you envisioned.   

 

Okay that's enough feeding the troll for now.   

 

Edited: Added a little more.

 

P.S. your not the only person who "knows" people ;)


Edited by lonewolf210 - 8/18/16 at 3:39pm
post #36 of 47

So, it is a fish after all. 

post #37 of 47
So to summarize a guy who knows nothing about snow sports comes here to try to do some market research on some googles his Chinese source can supply him. Then gets irate when we tell him he seems to be adding nothing of value and gives us a lecture on the economics of Chinese manufacture and the power of branding. Wow some no shit Sherlock going on there.

OP I suggest you liquidate every other asset you have and go big on these $200 goggles. Sounds like you're onto a sure thing.
post #38 of 47
My number one issue is lense color/tint & peripheral vision! I want to see what's next to me as much as in front of me. But nobody makes them as wide as they used to because of helmets. Try on ad many as you can!
post #39 of 47
post #40 of 47

 

Yeah but the OP can get the same goggle made in the same factory but without the Smith name for hundreds less because he is a jobber who has no overhead, no R&D, no sales force and no personal relationship with any ski shop buyer. So he will end up as an Ebay or Craigs List seller and when he gets tired of selling a few pairs per month, he will go to Liquidation World...wait I think they went out of business in my part of the world.

post #41 of 47

Meh, let him do his thing.   

 

We're not going to sort his business model on here, and really couldn't even with the best possible intentions and attitudes on both sides.   

 

If he finds his niche, well and good, if not - well that's everyday business.   

post #42 of 47
Quote:
Originally Posted by KingGrump View Post

So, it is a fish after all. 

A fish with an attitude problem.
post #43 of 47
Thread Starter 

I simply came here, to find out a few things. Thats it.

 

Thank you for all your insight! 

 

And never have the attitude of NO, seems a lot of people on here do! There are "doers" and then there are the others.

 

My company is coming out with a line up of ski goggles, and by asking the skiing community what they like the most, there is nothing wrong with that.

 

In  fact this whole thing started when people thought I was a "fish" I have no idea what that is.

 

But the feedback I received was not only GREAT, it was FREE.

 

And very valuable. 

 

Thank you!!!!!!!!!!!!!!

post #44 of 47
Thread Starter 
Quote:
I'm not being antagonistic simply asking the questions any investor would want to know.

 

I understand but your not an investor, your a "end user". I am asking for input. Not business advice :) Thanks!!!

post #45 of 47
Quote:
Originally Posted by JamesLProa View Post
 

I simply came here, to find out a few things. Thats it.

 

Thank you for all your insight! 

 

And never have the attitude of NO, seems a lot of people on here do! There are "doers" and then there are the others.

 

My company is coming out with a line up of ski goggles, and by asking the skiing community what they like the most, there is nothing wrong with that.

 

In  fact this whole thing started when people thought I was a "fish" I have no idea what that is.

 

But the feedback I received was not only GREAT, it was FREE.

 

And very valuable. 

 

Thank you!!!!!!!!!!!!!!

 

So is it your intention to contribute in any way to this forum, or are you just intending to extract free market research from the members?

post #46 of 47
Quote:
Originally Posted by freeski919 View Post
 

 

So is it your intention to contribute in any way to this forum, or are you just intending to extract free market research from the members?

 

I'm pretty sure the OP won't be back here to tell us that he ended up being an Ebay seller.

post #47 of 47
If the op has to ask these type of questions be very afraid of anything he puts out there .
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