I thought movie ads had been axed - these are very undesirable with a huge blast of sound when you accidentally mouse over them.
I don't disable ads but this is very poor form.
IIRC we eliminated the auto-play video ads, but not the video ads themselves. I think the mouse over does initiate the video, and I apologize for that. I will look into it to see if there is any way we can improve on them (like making the mouse over time longer or having them set to a lower volume).