EpicSki has a new advertiser that I would have thought was a head scratcher a few years ago, but since working at a ski shop at a resort for the past three years, I think its brilliant!
Every day we have someone on vacation coming into the store asking if they can "rent" a jacket or ski pants or both.
Someone forgot something at home or they live in warm weather and only ski a few days a year so they don't want to buy expensive ski clothing.
Another application may be someone who is thinking of a new jacket or pants and wants to try something out before spending the $$ on a purchase.
Soooo, http://getoutfitted.com is worth a look.