Originally Posted by Maui Steve
Quant, curious about your last line. What experiences led you to that conclusion?
There is nothing I see given to tourists to suggest they should return in the winter. After I checked out of Canyons, I filled out the usual email questionnaire, but there was only an advertisement for Vail...as in the resort (the Grand Summit board will likely be pissed off when they find out). PCMR? I spent part of a day there and again, nothing was given out to visitors that promoted a return for a winter holiday. Deer Valley? Same thing. The Utah Olympic Park? That place is obviously the best "bang for the buck" if you have kids (zip lines, Alpine slide, rope courses, bobsled, etc.), but outside of seeing the Alf Engen Museum there is nothing given to people that suggests they should come back in the winter. BTW, Canyons was very busy with a few conventions, PCMR had the usual summer stuff, and Deer Valley seemed as active as usual.
If I marketed for these mountain resorts I'd offer something to get summer visitors--particularly first time skiers--to come back. A free never-ever lesson, discounts on tickets...anything. I'd love to see the hills put up an artificial surface to teach skiing in the summer. It is one thing to watch freestylers jump in the pool or ski jumpers in the summer at the Olympic Park, but that isn't going to bring new skiers into the sport.
Summit County's 200 free concerts are wonderful for the locals and those from SLC, but it is the tourists that need to be converted to winter visitors. Photo taken July 3rd an hour before the fireworks at Canyons:
Edited by quant2325 - 7/15/14 at 9:33pm