too late to put the genie back in the bottle......most boot companies are building multi piece boots that allow for different design parameters to be accomplished. none of which happen to be better fit or performance, or workability by boot fitters.
soft is only one aspect. you also need the boot to touch the foot and lower leg somewhere to be able to get a read on cant assessment. i do not believe that was one of the design criteria used for the development of the mission boots.
i think the strategy meeting sounded more like this..... how big and sloppy could we make this design, so when consumers try it on in chain stores and retailers that cannot afford competent help, the boot will not touch them anywhere, so therefore they will think that these are the most comfortable boot ever made. also asked in the briefings was how could we increase our snowboard equipment sales? and the diligent boot designers came up with the concept of building ski boots that ski so poorly and fit so poorly for skiing that the skier would leave the sport of skiing and convert to snowboarding. and another design parameter that lead to the mission series was how could we build a boot so cheap that even people that don't ski would like the price so much they would buy them off the internet buy the millions.
ps: when you switch to snowboarding the canting becomes unnecessary.