Just got the new Epic Life Mag in the mail today and as I was leafing through it it dawned on me just how big an industry VA is the amount of influnece they have in the ski biz..The mag contains ski and boot reviews, clothing ect ect.
Not a new revelation or anything but of the total tickets sold and resort revenues I'd be curious to know what percent of the market VA now controls. Not sure if having a significant percentage of the ski business controlled by a few key players is a good thing or not. But its hard to beat the value of the Epic Pass when it comes to the cost of skiing.
Doesn't seem that long ago I'd have copies of Ski, Skiing, Snow Country, Powder all laying around the house in the fall. The only ski publication I now have is Epic Life.
Anyway I just imagine of you are in a business that VA is also in its probably not very fun competing with them.