From the SIA (Ski Industries of America) May Newsletter comes this item:
SNOW SPORTS MARKET BREAKS RECORD WITH $3.3 BILLION IN SALES
The snow sports market brought in a record $3.3 billion over the full 2010/2011 season easily breaking the 2008/2009 season’s $3 billion dollar mark. Overall, snow sports sales were up 8% in units sold, and 12% in dollars sold. Leaner inventories kept prices strong throughout the season; equipment inventories finished the season 19% leaner and equipment prices were 10% higher than they were at the close of last season. In fact, retail margins finished the season up 10% for equipment, up 10% for accessories, and up 4% for apparel goods sold.
A question for you all: did you contribute to the ski industry's best year ever?
I got new skis for La Nina--excellent move on my part!
Bought some awesome yellow pants on spring clearance.